Gartner Positions Oracle in Leaders Quadrant for Data Warehouse Database Management Systems

The latest Data Warehouse Magic Quadrant is out and we (Oracle) has been positioned in the leaders quadrant. How do you get into the leaders quadrant? This is how Gartner defines a leader:
vendors in the Leaders quadrant, “demonstrate the greatest support for data warehouses of all sizes, with large numbers of concurrent users and management of mixed data warehousing workloads. These vendors lead in data warehousing by consistently demonstrating customer satisfaction and strong support, as well as longevity in the data warehouse DBMS market, with strong hardware alliances. 
Here is a great quote from my boss, Cetin Ozbutun, vice president, Data Warehousing and Big Data Technologies:
“We believe Oracle's position in Gartner's Magic Quadrant for Data Warehouse Database Management Systems recognizes the outstanding performance of the Oracle Exadata Database Machine, as well as Oracle’s delivery of innovative, integrated solutions for big data with the Big Data Appliance and Big Data Connectors. Oracle's unique ability to execute enables our customers to stay ahead of their most demanding data warehouse requirements."
The Oracle press release for this announcement is here:
One thing to remember when looking at these market reports from Gartner (MQ) and Forrester (Wave) is that, I'm my opinion, their view of the "data warehouse" market is too narrowly defined. Both companies focus exclusively on a specific capabilities of the database software and general market vision of each data warehouse vendor. In real life, a data warehouse project requires a much wider set of features such as: analytics, data loading, data quality, security, content management and data visualisation. Each of these areas gets treated in isolation by Gartner and Forrester because this is how they make their money!
The good news is that if you are planning a data warehouse project then Oracle is in the leaders segments across all the relevant areas that make up the real world view of data warehousing, as shown below:
MQ Wave
Oracle truly is a leader!


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